CAMPAIGN STRATEGY
Stills.
PURPOSE // LURE MONTELENA GUESTS INTO THE HISTORY THAT LIES WITHIN THE IRON GATES OF THE CHATEAU
DEPLOY // MACRO STILLS SHOWCASING THE STORIES BEHIND THE CRAFTSMANSHIP AROUND CHATEAU MONTELENA
ACTIVATION CONCEPT // QR AUDIO TOUR THAT IMMERSES GUESTS THROUGHOUT THE STORIES OF CHATEAU MONTELENA
ACTIVATION CONCEPT // NASHVILLE NIGHTS @ MONTELENA
CAMPAIGN STRATEGY
Movement.
PURPOSE // SHOWCASE THE STUNNING TYPOGRAPHIC & ARCHITECTURAL TEXTURES SURROUNDING CHATEAU MONTELENA
DEPLOY // CINEMATIC SLOW MOTION CAPTURE WITH HERO FOCUSED ENDING
CAMPAIGN STRATEGY
Glossy.
PURPOSE // TRADE / PR FOCUSED INITIATIVES - LEVERAGING PRODIGY INFLUENCER MODELS, CULINARY LEADERS & ARTIST NETWORK FOR TARGETED VISIBILITY THROUGH BOTH SOCIAL & PRINT ASSETS
DEPLOY // HERO + LIFESTYLE SHOOT FOR KEY DEMOGRAPHIC CAMPAIGNS
CAMPAIGN: “TABLE FOR 1” (F23-42 / 2 HR RADIUS)
Partnership Opportunities.
-
Prodigy to mobilize our Marketing & Content teams as an extension of your spectacular in-house socials through collaborative social campaigns
“Chateau Craftsman”
“Explore Ageability”
“Art of the Pour”
-
Experience the Chateau through the sights and sounds of Montelena’s rich history.
-
Utilize Prodigy’s deep portfolio of Artists, Culinary Leaders + Influencers to expand brand impression and audience.
-
Networking Brunch for local women in real estate hosted by Sotheby’s Napa Valley
-
Experience today’s biggest country hits from Nashville’s hottest song writers through a Summertime Tiny Concert Series on the Chateau Montelena Lawn.
TRUSTED BY
